Advertising – Ad for Sculptur Hair & Beauty

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Advertising – Ad for Sculptur Hair & Beauty

Example of advertising – this ad for Sculptur Hair & Beauty appears in the Glasgow Premium Benefits directory and shows three beautiful portraits of women on a bold purple background: a moody brunette photo for Hair, a gorgeous model with her hair swept back for Botox and a woman with her hair towel-wrapped enjoying Beauty treatment.

This ad in the Glasgow Premium Benefits directory is a sample of the house style I’ve built around three female portraits for Sculptur, advertising the hair, botox and beauty services at their two original salons. The three images also appear in posters and billboards (link). Their third salon has opened in Byres Road, Glasgow, where we are using a redhead photo as the ‘figurehead image’ for that branch. Sculptur are advertising in the Premium Benefits directory as it is distributed to a niche market of business professionals who all use the Premium Benefits loyalty card.

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